You can place these little ads in lots of places. On your website as a text link, as an Ezine ad, as a signature file, etc. We’ll cover all of these options and more in just a bit. For now, here are the different headlines you can try:

One very effective way to make use of these headlines is to use them as text links on your website. Very often text links will outperform banners or graphical ads.

Text links should be set-up in a prominent place on your website for maximum exposure and maximum effectiveness.

Text links have been proven to be much, much more effective than just banners!

Another proven way to increase your click-throughs is to give a personal recommendation about the product. Tell the truth and explain how the "How To Find Happiness Toolkit" helped you or someone you know create a happier life.

Don’t forget you can have several of these mini headline ads hitting prospects’ different "hot buttons" on your site.

Here are several banners you can choose from. This is probably the easiest and fastest way to get going with the program.

After picking the banner or graphic you’d like to use, simply position your mouse over the banner and Right Click your mouse (PC Users). Then click "SAVE IMAGE AS" in Netscape or in Internet Explorer click on "SAVE PICTURE AS".

Save this graphic as a <.gif> file.

Your Own Ezine
If you currently publish an Ezine then you already know the incredible power of having your own opt-in list of subscribers. If you aren’t using Ezines you should consider adding it to your armoury marketing weapons.

Here’s how you can use your Ezine:

Advertising in Ezines
An inexpensive way to reach a lot of people is to place ads in Ezines. You can advertise in Ezines with circulations of 100,000 or more and only pay $40 or so. It’s a really great deal for the circulation you get. $80 will buy you a 'solo' ad to nearly 100,000 recipients. I would normally expect to make several sales off the back of such an ad.

You can combine several of the killer headlines I’ve given you to create an effective classified ad.

Here’s an example of one I recently ran that produced good results. It's short and punchy, but gets straight to the right target audience!

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
"Stop! Increase Your Confidence, Lower Stress, Become A
Happier Person & Enjoy Life More!" Jennifer Summers' How To
Find Happiness Toolkit uncovers the secrets to living a
happier life! Click ==> http://www.howtofindhappiness.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Or just use your imagination. (And if you’ve written a really powerful ad I’d love to see it.)

You'll need to locate different Ezines to place your ads. Here are several directories (please remember links change every day – but this list was current as of publishing) you can use to locate this information about the publication along with ad rates…

It’s a fact that everyone will eventually leave your website – so why not profit from it? Here’s an easy way that I’ve proven to work on my site.

Once someone submits their subscription to your Ezine or an autoresponder, what normally happens? They’ll get some dull page that says: "Thank for your subscription and blah, blah, blah". There might be a link back to the page they just came from or the main page.

Usually, when your visitor has subscribed they consider their business done at your site so let’s direct their next link to something that makes you money.

Here’s how my "Thank you" page looks now after someone requests my free report:

Thank you for requesting the free 'mini-course'...

And you can do the exact same thing. On your thank you page, why not create a text link using your affiliate sales link to this product and use one of the killer headlines? It’s just that easy. This is an almost unknown strategy that can yield some impressive results. I don’t advertise any affiliate programs I belong to anywhere else except this 'thank you' page and it’s showing some impressive results! Try it for yourself.

Using Your Signature

Your email signature is a powerful way to promote your program. In almost every email program you have the ability to append an automatic signature (or "sig file") to your outgoing emails.

Just search in the ‘help’ file of your program under "signature" and there should be clear directions how to create one.

You can use almost any of the headlines I’ve given along with your affiliate URL.

Posting To Discussion Groups

Discussion groups or forums are spots where people can post questions, answers and comments on different topics related to that group’s interest. However, this is not a place for blatant ads!!! Doing so will result in lots of trouble for you and me.

One good way to promote your program is to look for posts with questions and provide useful advice. Then you can put your link and a simple headline promoting your program. This is an accepted form of advertising. But, that’s it!

Before you consider posting you should read lots of posts to get a ‘feel’ for how the messages are responded to.

Blatant commercial messages or Spamming any board will get you kicked out of the affiliate program and you’ll forfeit your commission. So please do not do it!

And with all that said, you should check out for different discussion groups and lists you can contribute to:

I love this technique!

This is an advanced technique - but one that is very, very effective.

Instead of using your longer affiliate URL you can create a simple redirect page on your website. Here’s how to do this:

You’ll create a subdirectory at your site like www.yoursite.com/happiness (if you don’t know how to do this ask your webmaster, please don’t ask me because I’m not all that technical) and when people click on this page it’ll automatically redirect them to your affiliate link with us! It’s very cool!

So anyone that clicks on www.yoursite.com/happiness will be redirected to:

your own affiliate sales link

Here’s the code to make this happen:

<html><body>

<meta http-equiv="refresh" content="0;
url=your_own_affiliate_sales_link">

</body></html>

So now you can use the shorter and ‘cleaner’ URL in your promotions!

This one little trick helps you get more clicks because it doesn’t look like an obvious paid link.

No matter if you hate or love them - pop-ups are one of the most powerful marketing weapons you can start using to promote our "How To Find Happiness" Toolkit.

Here's one of the most effective (and least intrusive) way to start using pop-ups…

1. "Pop Under" or "Pop Behind":

When a visitor comes to your web page - they'll see the exact same thing, nothing changes. But, the pop-behind code will open up a new browser (behind their current browser window) and that prospect will then be exposed to our powerful self promoting 'How To Write A Newsletter'.

This technique works great and it doesn't matter if you get a lot of traffic or just a little bit (of course the more traffic you get - the higher your commission checks will be).

This is a great way to earn back-end income by simply adding a few lines of code to your home page, and then sitting back and relaxing!

Here's the Javascript code you can use to insert into the header of your Web page so your affiliate page will load behind the user's browser in a new window.