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Re: Questions about Kumar websites and products
Posted By: Ed Y In Response To: Questions about Kumar websites and products (Sharlee)
Date: Tuesday, 27 April 2004, at 2:31 a.m.
> Also, does anyone know if Joe Kumar's book 30 Days to Internet Marketing
> Success is the same as the 30 Day Blueprint For Success? If they are
> different, which one would you recommend?Sharlee,
Despite all the turmoil that came about after Joe Kumar got rich and famous, his book was a pretty decent survey of numerous ways people make money on the net. The somewhat specious title is really more like a catchy headline that is placed in context by the various authors in their respective sections, though some marketers I respect refused to promote it to their lists because of the 'get rich quick' implications of the title.
I bought the product, as well as reseller and rebranding rights (I haven't done much with it to date, but I mention this because of the rest of what I am about to say).
Near as I can tell, the "30 Day Blueprint For Success" product you came across is Kumar's 30-days book repackaged and with a different set of bonuses. I looked it over in response to a recent question on this forum. While I'm sure the publisher has the rights to do this, the sales letter presents the core book as if it was this publisher who dreamt up the idea and pulled it all together, and something doesn't feel right to me about that. Apart from that, it seems to contain the same core product, and this publisher has added some thoughtful bonuses. I left that site with the feeling that the bonus materials might leave someone looking for future consulting with this publisher, but I also think that's fair.
You should also be aware that Josh Anderson has published another derivative of the Joe Kumar's book. As one who holds rights to the doc myself, I've looked at the various offers that have come about since Joe Kumar sold the rights to a bunch(?) of people, and I think Josh's sales letter is the most tempting if I were shopping today. He has (to use a Jay Abraham term) "dimensionalized" or spelled out the features and benefits of this compilation of 58 thirty-day plans in all of its dimensions better than any rendition I've seen to date. Plus, Josh has included a tempting set of bonuses that leave the reader feeling there is a complete set of tools and raw materials here that has a chance of delivering on the promise of the title (for good or for bad :). Josh's package also has a 'public domain' flavor to it that might complement your site.
If you are considering one of the several 30-days derivatives for your ebook gallery site, I would say go do a little research to compare:
(1) complete package -to- complete package (including the respective bonuses),
(2) how comparatively effective you think the sales letters are [unless you intend to write your own sales copy], and
(3) the comparative values of the offerings for their various prices.
If you look around, you will find a range of 30-days offerings from low-cost copies of the bare book itself to higher cost packages of the book plus supporting bonus materials.
Personally I think Josh's offering rocks. It is the most elaborate rendition of the 30-day product without being too heavy handed that I have come across. It is the kind of sales letter I would aspire to write for this product if I ever bring it to market myself.
Plus, I perceive Josh to be a person of integrity. I've also seen how he reaches out to share insights with others on this forum. All of these I'm sure affect my opinion of his product offering. I am not as familiar with the other current publishers, or I might have similar good things to say about them.
So, take this post with a grain of salt and also look around for yourself. I think this book in some form would make a good addition to your site.
hope this is helpful,
-- Ed Yul,
-- Ed Y
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