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Re: Aweber's bold deliverability claims (was Re: Delivery percentages)
Posted By: Chris Upson In Response To: Aweber's bold deliverability claims (was Re: Delivery percentages) (Simon Grabowski)
Date: Sunday, 12 March 2006, at 8:20 p.m.
> http://www.getresponse.com/deliverability.html
> http://www.getresponse.com/email_delivery_proactivity.html
> http://www.getresponse.com/isp_relations.html
> http://www.espcoalition.org/123105implix.php You will find that
> GetResponse takes email
> deliverability very proactively and strives
> to achieve the highest possible delivery
> rates in this industry.> Regards,
> Simon Grabowski
> CEO
> GetResponse, an Implix company
> http://www.GetResponse.com
***
Well, Mr. Grabowski, I think you've possibly opened a can of worms. lol But, in reading all the posts here, it strikes me that not much has changed in two years, really. That the ISPs are blocking certain IPs is still due to the huge amounts of spam that comes from various places. With services offering unlimited email aliases, the spammers can just dump one name and create another. Lets them keep ruining things for the rest of us.I get eBay and PayPal spoofs and other spam in my Dog Potentials email inbox every day. On the one hand, I don't want to totally block either company, as I intend to do business related to that domain with them. So, I flood the spoof email inboxes with the forwarded emails. On the other, I hate it.
As a not-yet user of autoresponder services (except two newsletters on an entirely different service), I find all the discussion quite interesting. It appears to me--a relative newbie in marketing--that what it boils down to is that you need to find a service that is doing what you want it to do for the price you can afford. Ease of use is another major factor, as is customer service. Those that love a service will invariably tout that as THE service to use.
Statistics are interesting, but they can often be misleading or utilized in misleading ways. Not that I'm saying you're doing that here. Just that it makes it harder for the neophyte to really comprehend what you're actually saying. What has not really been answered in this forum is why are plain-text emails so much harder to track for opening than html. At least, I never saw what I would consider a definitive answer. Is it because there isn't the coding that html emails have?
As for comparing ISPs blocking emails vs. the Federal Government obstructing snail-mail, well, that's been answered fairly well. ISPs are privately owned companies or publically-traded companies, but do not have the Federally-mandated obligation to deliver all email to your in-box. When the other 90+% of their users demand they do something about the "spam," they have no choice but to comply and try to provide protection. Otherwise, they lose business. Wouldn't you want to keep your customers satisfied?
What I would like to see happening is some real enforcement of the CAN-Spam law where those unsolicited emails for penile enlargement and the hot babes looking for a little action get stopped from offering their services on the internet. I have no use for such things, since I'm a female, but it seems that they could be stopped. But, how?? Dumping them to my spam filter (especially on Hotmail) does not that first bit of good, as they just keep sending them out.
Probably one of the best answers on here was regarding the responsible use of your own email names, but how to get that information out to the people on the street, so to speak. Or, how to keep the dolts that sign up for things (especially freebie stuff) using someone else's email address from doing so?
At any rate, I don't believe that the various autoresponder statistics are the ultimate answer. You can state them until the cows come home, but the ultimate end will lie in the customer service, ease of use of the service, cost of the service (yes, it has to be a factor, especially for the newer users), and compliance with CAN-Spam. Until marketers band together and help stop the spam at the sources, it will be an issue that will hurt the legitimate sending of email. Probably the first step to doing that is a huge campaign to educate the general public as to what they can do to help stop the idiots that send the spam.
This, of course, if all my personal opinion as a consumer and growing marketer.
Chris
marketer.Chris
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