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Re: Easy-Download Protector Software? *LINK* *PIC*
Posted By: Michael Green In Response To: Re: Easy-Download Protector Software? (Rod Druce)
Date: Friday, 14 February 2003, at 11:01 p.m.
Hi Rod,
First of all thanks for my programmer Andre for answering the technical stuff -;)
As I understand this part of your question, it's really a wider marketing point about whether individual products are best sold from separate domains.
Since this is a wider marketing question, I'd be anxious to get views from other marketers on my forum, though I'll give you my views in a second, and it may be that no direct internet marketers have actually made it through this complex'ish thread. But if anyone is still with us...
So my view is the conventional online marketing view that products do generally sell best through separate domains.
For example, although I do mantain one corporate home page for convenience at http://www.howtocorp.com - I don't use it for any marketing. Instead I always direct people straight to my individual product pages in all my promotion.
Of course there's no harm in sticking everything on one page and seeing how things work for you. Though ultimately, if you're asking for an opinion purely on the basis of possible sales volumes I'd go for a separate domain every time. They just get indexed for better with search engines.
Perhaps set your sales page up on one initially, and see if you're satisfied with sales volumes.
All the best,
Michael Green
> G'day André,
> Phew! I reckon you explained everything very
> clearly thank you very much.> The fires didn't come near our town of
> Tumbarumba, just the smoke, (about 6 miles
> away) but I was the one who reported the
> main Snowy Mountains fires about 63
> lightning strikes, along with two other
> tower operators, before we were all stood
> down for good. The lightning wasn't normal
> more like tracer bullets from a Fighter Jet,
> lighting up 10-mile lengths of bush in one
> hit. I work for the National Parks over the
> summer in Mt Youngal Fire Tower, hence a
> computer business and two web sites. All the
> wildlife I photograph use to be in the
> valleys below. The kangaroos will come back
> though...but the bush will take a good 100
> years to recover. I am putting together a
> picture show/screen saver of the bush fires
> for a free download.> Back to business and I only have one line of
> questions and I think it is for Michael this
> time, about only having one product per
> site.> My original intention was to have only one
> ebook for my second site (Windows and
> Internet Set-up). But the ebook was just too
> big and my critics said they were getting
> lost with everything that had to be done.
> Most of them didn’t need to do everything,
> anyway. So I broke up the ebooks into
> smaller “standalone” sections. One I have
> just finished is titled “Antivirus Set-up”
> which includes how to set-up Outlook email,
> Firewalls and stop any form of a scripting
> virus getting into Windows Registry etc.> Now my critics are happy and have set their
> own PCs up using this Antivirus Set-up
> prologue ebook. Another ebook will be about
> drive imaging and stopping illegal operation
> for good, and another about data and
> archiving back up etc. (I have a Winter
> business where I set-up PCs for businesses
> and home users over the last 7 years and it
> has been very successful) I am now putting
> that offline business online.> Michael, in lieu of the type of ebooks I am
> making do you still recommend one site per
> ebook or giving customers the choice of
> purchasing one or all of the related ebooks
> as backend products from one site?> What would be wrong with the Home Page
> set-up in a similar manner to your
> “HowToCorp” page but instead of directing
> visitors to individual web sites just
> redirected to a separate web page on that
> specific subject?> Confused yet?
> Rod
ed yet?
> Rod
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